THE Alexander Becker

Conceptual & Technical Consulting

Alexander Becker provides ideation services, conceptual and technical consulting, as well as information design and production services for any interesting project. Alexander Becker is an experienced designer, the creative mind behind alter ego Lyrois and author of "None of This is Real." »

Book Design: James Altucher's "I Was Blind But Now I See"

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Please note: If you're interested in having your own book laid out, edited, and/or designed, please review the info under Book Publication & Production Services.

I recently had the pleasure of working with James Altucher on his latest book "I Was Blind But Now I See" -- paying homage to Charles Bukowski with a cover reminiscence.

Layout and typesetting, as well as some behind-the-scenes work from yours truly should result in a double recommendation to buy this book.

Excerpt

Acknowledge that every day of your life the Zombie Recruitment Machine is trying to brainwash you. Just like when we were kids we believed in Santa Claus and how George Washington chopped down the cherry tree, now as adults we've been trained to believe in much more dangerous and insidious ideas. Being aware that you need to question everything is commandment number one, including, by the way, questioning what I'm saying to you right now.

And then on top of the brainwashing we suffered in schools, from our parents, from our friends, from society, there’s the 10,000 ad impressions each day that hit the periphery of our eyes and further tries to tell us what little intricacies of life will deliver goodness and happiness to us. We can't even begin to be happy until we at least acknowledge that SOME brainwashing has occurred.

[The Ten Commandments of [Insert your name here]-ISM]

From James Altucher

The 8 Reasons You Might Want to Look At "I Was Blind But Now I See"

#1: It's Easier on the Eye. For this book, as opposed to my first self-published book, I used a professional book designer, Alexander Becker. You can find his website here. He didn't just design the cover, he was very proactive on every decision ranging from fonts, to how to emphasize topics without using bold type, to changing title names to be less blog-like, to re-formatting the way I was doing lists. In other words, he made it a book, something I neglected to do with my first self-published book.

[Why "I Was Blind But Now I See" is My Best Book Ever]

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